Attention is the new currency. To compete, we must master the art of brand storytelling across all channels in a way that connects with people based on who they are, where they are, and what they're interested in. Gone are the days of one message for all - a new era of individualized communication is upon us.
Join Jake Myers, Adjunct Professor & Regional President for LOCALiQ, who will share insights on the evolution of consumer behavior, consumption preferences that impact your purpose-led organization, and how advances in fields like neuromarketing can enrich connections with your audience. Tune in to hear how great purpose-led brands can get it right in 2021.
Thu, Mar 18, 2021
2:00 PM - 3:00 PM